Designing a Better SIP Reminder Experience
Most SIP failures don’t happen because people don’t want to invest. They happen because life gets busy. At MySipOnline, we repeatedly noticed users forgetting to maintain balance in the secondary bank account linked to their SIP auto-debit mandate. The result? SIP installments getting skipped Mandate auto-debit failures Penalty charges And a frustrating investing experience overall The interesting part was that reminders already existed. But in reality, notifications and emails often get buried in everyday noise. ...